With the world progressively adapting towards the post Covid-19 lifestyle, consumer needs are also showing a notable shift. The pandemic has significantly enhanced the prioritization of spend for first home ownership and with low interest rates people are increasingly opting for buying over renting homes. As spending time at home has increased in post-Covid, this is leading home buyers to re-think the things they want in their homes.
Home seekers are now looking for enhanced safety (Gated communities with Multi-tier security), spaces for indoor and outdoor fitness pursuits, ease of access to all essential services at walkable distances and WFH support. There is a rising demand for bigger homes and fresh air and ventilation. Continuous lockdowns have created the need for open spaces both inside and outside living arenas as people have been caged up for long. Buyers are preferring to stay in homes with private open areas like balconies or decks along with spacious outdoors like gardens, which allow individuals to stay in a cleaner, greener environment.
Fulfilling all these consumer requisites, buying homes in Thane has become a ubiquitous choice. Its ascendancy as the most sought-after destination for homebuyers in MMR (Mumbai Metropolitan Region) is backed by a rapid growth in infrastructure and price appreciation over the past decade. The relative affordability of Thane micro market has also been an important reason behind residential real estate growth. Owing to the enhanced connectivity and an unparalleled integrated infrastructure, which will get even better with the upcoming metro network, Thane is booming as a smart city and a commercial hub. Its proximity to various Mumbai Suburbs and availability of more open, de-congested spaces makes Thane very attractive to live in.
Our newly launched project - ‘Casa Greenwood’ at Amara (Kolshet, Thane), has been designed to fulfill home buyers’ needs in this new normal. Residences at Casa Greenwood offer private gardens and decks for those who want to reconnect with nature and enjoy the outdoors from the safety of their homes. Apart from being work-from-home ready, homes at Thane’s best residential developments provide many outdoor spaces and fitness options for maintaining a good physical & mental health while following adequate social distancing norms.
The post COVID world will continue to bring behavioral changes in homebuyers’ demands and we need to optimistically use the learnings to provide the World’s best and finest for the customers.
Article authored by Prateek Bhattacharya, President - Mid-income & Affordable Housing Business, Lodha Group and published in Makaan.com
During the last few decades, we have grown as a company, and a nation, at an unprecedented rate.
Over the past couple of years Mumbai has undergone a sea of transformation. With several key infr
The last two years have been filled with life lessons for every individual. This has been a time
The first commercial tower of Lodha Group’s Palava, recognized as India’s No.1 Liveable City*
Given that real estate is always under scrutiny, it is evident that most people don’t understan
RERA is an Act to establish a regulatory body for regulation and promotion of the real estate sec
With meticulous planning, attention to detailing, focus on quality & great craftsmanship we h
A larger, more popular subject usually overshadows a small one. This can be true for people, plac
Shaishav Dharia, Regional CEO, Lodha Group, welcomes Ms. Ashima Bhat , Country Head - Finance, St
As the world of luxury has shifted away from a high price tag and brand/product-centricity and mo
According to a recent report by IBEF, the real estate sector in India is expected to reach a mark
With the new health and safety concerns, homebuyers are now giving more emphasis to the location
Women have been the most significant influencers when making the crucial decision of buying a hom
Lodha Group, India’s largest residential estate player, today announced that it will be launchi
With an emerging need for a low density living accompanied by the necessary social distancing mea
All ancient human civilizations were born and flourished around water. How essential water is for
Mint’s Pivot or Perish webinar held last month focused on the impact of COVID-19
In the past decade, the concept of luxury has experienced an evolution from something that was sy
The right balance between nature and modern infrastructure has inspired people to live in one of
Witnessing the huge demand and the growth prospects, Grade A developers are fortifying their pres
Today, environmental sustainability is key in homebuying and investment decisions. Grade-A develo
Lodha Pay is introduced to provide safe and secure, online payment option to our customers.<
Our homes are safe havens for us and our families. With a significant change in lifestyles and th
A child’s environment plays a major role in their development because it includes the surroundi
Studies show that green buildings can save up to 30% of energy and 50% of water. Builders can swi
A home is no longer just a substantial investment – it offers the security of a much deeper, mo
As a matter of fact, water is becoming scarcer as local sources are constantly depleting and disa
Here we take a look at the benefits of investing in real estate, the various sops available for w
The real estate sector in India has been multiplying over the past few years. With increased popu
When moving to a new city for employment, rather than buying a house people preferred renting a h
According to a report by Investment banker Morgan Stanley, millennials are a key force that drive
One of the finest locations in the city of Mumbai - South Central Mumbai is house to some of the
Owning a home is an essential priority for each individual and an aspiration that one desires to
Amidst the uncertainty that has engulfed the world, we understand you maybe in two minds about pu
Aside from the obvious financial benefits of home ownership, there are also many social, psycholo
As we start thinking of living in the post-COVID world, there are diverse perspectives on how cit
Since the outbreak of COVID-19 pandemic those staying on rent are left questioning their choice.
Lodha Group: India’s No. 1 Real-Estate Developer announces the sale of INR 3000 cro
In these unexpected times where the country is facing simultaneous health and economic challenges
If you’re in the market looking to buy a house, it’s likely that you may have been charmed by
COVID-19 has made us realise the importance of owning a home. The sense of security and comfort d
A recent consumer research done by Lodha Developers with active home seekers in Mumbai region dur
At Lodha Group, our passion is to create landmarks that meet global standards. Every one of our d